Orange Salamander®

The 1-minute MedNews app for doctors, pharmacists and PTAs

Orange Salamander: What does the app offer?

01App with short, everyday medical 1-minute contributions for 40 specialist groups.

02Appwhere companies have their own editorial tool, allowing them to flexibly post their own contributions, save time and actively shape the market.

03Only appwhich enables a personal direct chat between companies and HCPs (Healthcare Professionals).

04 Sfastest app, with which companies can reach new and current HCPs in 1 second and provide more comprehensive information than on non-HWG-compliant channels.

05 Only appwith which companies can independently reach multiple target groups simultaneously with one click.

06 Orange Salamander: Medical news in social media logic: snackable, relevant, HWG compliant.

07 Short video content is the hype! At Orange Salamander® For the first time, companies have the opportunity to post one-minute medical videos directly in their news feed. Opt now for even greater reach and visibility among your target audience – and provide memorable information!

The app is a closed, HWG-compliant system, so only doctors, pharmacists and PTAs receive brief medical information relevant to them.

Why did I develop the 1-minute MedNews app?

I developed the app because the way doctors, pharmacists, and PTAs obtain information has changed dramatically these days. Studies show that they want concise medical information to quickly and professionally educate themselves in everyday life. This is exactly what the Orange Salamander app offers®.


For pharmaceutical and medical technology companies, this app means maximum reach and visibility for their products as well as the easiest and fastest way to engage with current and new HCPs.


But what matters most to me is that patients have a better chance of receiving more suitable treatment thanks to faster and better-informed doctors, pharmacists, and PTAs!


Elke Schwarz, Managing Director and App Developer

Congratulations to the nimble salamander!



The award as Entrepreneur of the Future is now followed by the next honor:

the German Excellence Award 2025.


"The Excellence Award makes them visible and strengthens Germany as a location for innovation,"

said former Federal Minister and patron Brigitte Zypries.


1-minute posts – how to reach people today!

Download information

Why is the app called "Orange Salamander®"?

Were you wondering about the name?

Great! Because then you've already remembered it. Doing things differently, more simply, and better—that’s our motto for success! In addition: A salamander is friendly, agile, and fast - just like our medical briefings.

Quality & Data Security

Programmed in Germany

Data in Germany

HWG-compliant system